director with a focus on
brand and people.
I help clients translate their brand strategies into coherent, actionable
identity systems and build creative teams able to bring them to life.
01 / 15 The Economist — Marketing design
02 / 15 Bumble x Gymshark
03 / 15 Bumble — Art direction
04 / 15 Bumble — Valentine’s Day campaign
05 / 15 The Telegraph — Events
06 / 15 The Telegraph — Subscriber Rewards
07 / 15 The Telegraph — Subscriber Rewards
08 / 15 Hilton — Weekender campaign
09 / 15 CITF — Rebrand
10 / 15 CITF — Rebrand
11 / 15 Design for Me — Identity
12 / 15 Design for Me — Launch
13 / 15 National Gallery of Bologna — New logo
14 / 15 National Gallery of Bologna — Collateral
15 / 15 Corradi — Rebrand
Translating strategy into identity, and empowering teams to deliver it.
In my 20-year career as a designer and leader, I’ve learned that great creative work starts with clear strategy. Yet many brand strategies fail when executed because strong insights don’t always turn into strong identity systems.
To bridge this gap, I work with clients to review brand insights through a design lens. I also bring clarity and alignment around the new direction, and guide internal teams through a consistent rollout across all touchpoints.
READ MY STORY
MY THREE HATS
Creative Director
Design Mentor
Team Builder
BUMBLE x GYMSHARK
Helping love-seekers
connect through their
passion for fitness.
THE TELEGRAPH
Breathing new life
into The Telegraph’s
loyalty programme.
CITF
A playful rebrand
for a global community
of IT professionals.
HILTON
EMEA campaign to
promote Hilton’s new
weekend packages.
MEANINGFUL COLLABORATIONS
WHAT CLIENTS SAY
“Andrea has done a huge amount of work for Great British Chefs and has helped us build the language of the brand into new spaces where we didn’t have a distinct identity. He is brilliant to work with and makes a mean carbonara.”
Oliver Lloyd
CEO at Great British Chefs
Oliver Lloyd
CEO at Great British Chefs
“Andrea made a lasting impression at Corradi. He managed the company’s brand during its most crucial stage of development, from a small family business into a household name, now serving 50+ countries worldwide.”
Sully Briskomatis
Marketing Director at Corradi
Sully Briskomatis
Marketing Director at Corradi
“Andrea has a great eye for direction and an ability to manage demanding expectations from senior stakeholders with considerable ease. He would definitely be a great attribute to any company he chooses to work with.”
Vishaal Mistry
Art Director at The Economist
Vishaal Mistry
Art Director at The Economist
“Within about 24h from launch, we had over £4k in delegate revenue and 9 bookings from the likes of Burtons Biscuits and Man United! I think it’s the best start to an event launch the business events team has ever had.”
Alex Robertson
Head of Events at The Telegraph
Alex Robertson
Head of Events at The Telegraph
“Andrea’s process ensured that the design evolved through testing ideas and sharing them with me, rather than producing a number of separate options. This resulted in a much better output, but also saved time and money.”
Emily Barnes
Founder at Design for Me
Emily Barnes
Founder at Design for Me
“It was an absolute pleasure to work with Andrea. He took my brand’s identity and redeveloped the logo, stationery and website to a much higher standard than it ever was. I’m getting more calls from clients, I couldn’t recommend him more!”
Charlie Ingham
Freelance Eyewear Designer
Charlie Ingham
Freelance Eyewear Designer
to talk about work, or just for a chat.
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