I’m an Italian creative living in London with a growth mindset and a genuine interest in people and process.
However, in 2009, with the global recession still biting and little savings in my pocket, I decided to quit my full-time job and start a new life the UK. In London I found a second home, met my wife and started a wonderful family, bought a flat, took a master’s degree and had the chance to learn from some of the best minds in the industry. The gamble paid off!
Along the way, I’ve enjoyed working both for agencies and in-house. I’m happiest when I can immerse myself and become one with my client, learn about their business and connect with their audiences through interviews, research and insight. Knowing how people truly feel about the brand is essential to create work that is relevant and can push the company forward.
I believe that creative work should be intelligent, bespoke, timeless and produce tangible results.
World’s second largest dating conglomerate.
British media group with 1m subscribers.
Clients: Hilton, Lego, Nissan, Global Media.
Clients: the BFI, Linklaters, MOO, Unilever.
International exterior design manufacturer.
Clients: Lindt, Disney, Lee Jeans, Abn-Amro.
Telegraph Media Group
London College of Communication
Istituto Europeo di Design (IED)
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I played basketball most of my life and won the London League (LMBL) 3 times with the Hoxton Heat. I no longer play competitive games but I still enjoy practicing and hanging out with the team. My interests also include art history, meditation and the future of work.